Key Takeaways

  • PivotTables can display values as a percentage of grand total, subtotal or a custom base item using the "Show Values As" feature.
  • The "% of Grand Total" option shows each value's contribution to the overall total, while "% of Parent Row Total" shows contribution within a subgroup like a region or department.
  • You can create custom percentage comparisons by selecting a specific base field and base item in the Value Field Settings dialog.
  • These percentage options eliminate the need for manual formulas or calculated items, saving significant time when building reports.

Why Use Percentage of Total in a PivotTable

Once you learn how to create an Excel PivotTable, you'll discover that organizing your information is only the first step in getting the most out of this useful feature. PivotTables then give you the ability to further manipulate the organized information. Value Field Settings let you perform different types of summarizations. Calculated Fields and Calculated Items let you build formulas based on PivotTable values. And, when you want a PivotTable to help you see relationships within your data, you can show values in terms of percentage of totals and even percentage of subtotals.

The ability to show percentage of total in a PivotTable is one of the most practical ways to turn raw numbers into meaningful insights. Instead of scanning rows of figures, you can instantly see proportional contributions across your data. Common use cases include:

  • Identifying which regions, products or team members contribute the most to overall revenue
  • Comparing segments within a category to understand relative performance
  • Presenting proportional data to leadership without building separate charts or formulas
  • Simplifying Excel reporting by letting the PivotTable handle percentage calculations automatically

Excel pivot table percentage calculations rely on the "Show Values As" options found inside Value Field Settings. These options let you switch between several percentage views without writing a single formula.

Before You Begin

Before you start, make sure you have the following in place:

  • Excel version: Excel 2010 or later, including Excel 2013, Excel 2016, Excel 2019, Excel 2021 and Excel for Microsoft 365
  • Dataset format: Your source data should be organized in a tabular layout with column headers and no blank rows
  • Basic PivotTable knowledge: You should be comfortable creating a basic PivotTable from a data range
  • Sample file: Download Excel pivot table percentage of total.xlsx to follow along with the examples below

How to Show Percentage of Total in a PivotTable

In our example, we have a PivotTable that organizes and summarizes sales data by region and sales person. We would like to see which regions are performing the best, and which salespeople in each region are contributing most to their area. Percentage of Total is a good way to show relationships to a whole.

To show percentage of total in an Excel PivotTable, create your PivotTable with the information you want summarized. Then click anywhere in your PivotTable and open the PivotTable Fields pane. In the Values area, select Value Field Settings from the field's dropdown menu.

How to Show Percentage of Total in an Excel PivotTable - Value Field Settings

In the Value Field Settings dialog box, select the Show Values As tab. The default is "No Calculation". But by opening the Show values as dropdown menu, you can see a variety of options for how your totals are displayed.

PivotTable Percentage of Grand Total

Once you select "% of Grand Total" from the "Show Values As" dropdown in the Value Field Settings dialog box and press OK, your PivotTable values are shown as percentages.

  • All Sums are shown in relationship to the Grand Total
  • Individual sales person sums are shown as percentage of Grand Total
  • Regional totals are shown as percentage of Grand Total and reflect sum of Individual sales people in the region

How to Show Percentage of Total in an Excel PivotTable - % of Grand Total

PivotTable Percentages of Subtotals

If we want to see percentages of subtotals – such as how well each sales person contributes to their region instead of the Grand Total, we'll select "% of Parent Row Total" from the same "Show Values As" dropdown.

  • Regional sums are shown as percentage of Grand Total
  • Individual salesperson sums are shown as percentage of Region

How to Show Percentage of Total in an Excel PivotTable - % of Parent Row Total

With this analysis, you can quickly see that the Northeast region is the top performer, as it contributes the biggest percentage to the bottom line. We can also see that Lehoscky is the top sales person overall and in the West region, but comes in only third in the South Central region.

Custom PivotTable Percentage

Finally, PivotTables let you create your own methods of comparison. When you select "% of" from the "Show Values As" dropdown, two additional fields appear: Base field and Base item. By setting the Top Performing Northeast region as our Base item and using the "% of" option, we can see how well the other regions are doing as a percentage of the Northeast's performance.

PivotTable Percentage Options at a Glance

The "Show Values As" dropdown includes several percentage-related options beyond the three covered above. The following table summarizes every percentage option available in Excel PivotTables. 

Option Name What It Calculates When to Use It
% of Grand Total Each value as a proportion of the PivotTable's overall total Comparing every item's contribution to the whole dataset
% of Column Total Each value as a proportion of its column's total Analyzing distribution within each column category
% of Row Total Each value as a proportion of its row's total Analyzing distribution across row categories
% of Parent Row Total Each value as a proportion of its parent row category's subtotal Seeing how items contribute within a grouped row
% of Parent Column Total Each value as a proportion of its parent column category's subtotal Seeing how items contribute within a grouped column
% of Parent Total Each value as a proportion of the parent total for the selected base field Comparing contributions at any level of a hierarchy
% Of (custom base) Each value as a proportion of a specific base field and base item you choose Benchmarking all items against a single reference point

Strengthen Your Excel Skills with Pryor Learning

The "Show Values As" percentage features can save you a lot of time by letting you skip having to create complicated formulas or PivotTable calculated items by hand. Whether you need to present regional performance breakdowns or benchmark one product line against another, these built-in options make proportional analysis fast and straightforward.

Pryor Learning offers live and On-Demand Excel training for all skill levels, from PivotTable fundamentals to advanced data analysis. If you want to deepen your pivot table percentage of total skills and explore everything Excel has to offer, check out our Advanced Excel training.

Commonly Asked Questions

To show percentage of total, right-click any value in your PivotTable, select "Show Values As" and then choose "% of Grand Total" from the dropdown menu. You can also access this option through Value Field Settings on the Show Values As tab. Your PivotTable values will instantly convert from raw numbers to percentages of the overall total. 

You can display both by adding the same value field to the Values area twice, then setting one to show the raw number and the other to show "% of Grand Total" or another percentage option. To do this, drag the same field into the Values area a second time, then open Value Field Settings for the duplicate and change the Show Values As setting to your preferred percentage calculation. 

"% of Grand Total" calculates each value as a proportion of the overall PivotTable total, while "% of Parent Row Total" calculates each value as a proportion of its parent category's subtotal. For example, if your PivotTable groups salespeople by region, "% of Grand Total" shows each person's share of all sales, while "% of Parent Row Total" shows each person's share within their specific region. 

Yes, select "% of Column Total" from the "Show Values As" dropdown in Value Field Settings to display each value as a percentage of its column's total. This option is useful when your columns represent time periods, product categories or other groupings and you want to see how each row item contributes within each column. 

Use the "% Of" option in the "Show Values As" dropdown, then select a Base field and Base item to calculate each value as a percentage of your chosen reference item. For instance, you could set your top-performing region as the Base item to see how every other region measures up as a percentage of that benchmark. 

The "Show Values As" percentage options are available in Excel 2010 and all later versions, including Excel 2013, Excel 2016, Excel 2019, Excel 2021 and Excel for Microsoft 365. If you are using an earlier version of Excel, these built-in percentage calculations will not be available in the Value Field Settings dialog.